Yahoo! News - Parking 'smart card' gets overhaul
Fri Jul 23, 4:53 AM ET
By L. Stuart Ditzen, Inquirer Staff Writer
The Philadelphia Parking Authority's "smart card" program, introduced in October as a coin-free method for motorists to buy time on parking meters, has suffered two major glitches leading to lower-than-expected card sales.
But Richard D. Dickson Jr., director of on-street parking for the authority, said the problems are being fixed, and a new marketing program to encourage use of smart cards is to begin next month.
"We believe that once we get these glitches worked out, 40 to 50 percent of our meter revenue will come from smart cards," Dickson said.
Currently, smart cards account for only 1.5 percent of the city's meter revenue, or $192,000 of $12.3 million over the last nine months.
July 23, 2004 at 01:10 PM in Smart Cards | Permalink | TrackBack (11) | Top of page | Blog Home